Give shoppers a clear view of their progress toward the next loyalty tier with the new Loyalty Progress Bar widget. Display progress directly on your storefront to keep customers engaged and motivated to earn more rewards. The widget is easy to configure and eliminates the need for custom API development.
Save time managing influencer campaigns with bulk invitations. You can now invite up to 10,000 influencers at once by uploading a CSV file instead of sending individual invitations. Simply upload your list, review which influencers are eligible, and approve invitations in just a few clicks.
Get deeper insights into your referral campaign performance with new Friend Widget metrics in A/B testing analytics. Track Friend Widget Views, Friend Email Submissions, and Email Submission Rate alongside advocate metrics. With separate tracking for Advocate and Friend Widget Views, you can better understand how each test variant performs across both sides of the referral journey.
Your customers can now access their referral program directly inside Shopify's native Customer Accounts dashboard, where they can share their referral link, view reward balance, and track referral history all without leaving their account. The widget supports sharing via link, email, QR code, and SMS, and is fully customizable with your own branding, copy, and hero image directly in the Shopify theme editor.
You can now prevent your referral program from appearing to visitors in specific countries, giving you a straightforward way to address regional fraud or markets where your program isn't intended to operate. When a region is blocked, all referral widgets and landing pages are silently hidden for visitors there, no rewards are issued, and blocked visitors on direct landing page links are redirected to a fallback URL of your choice.
Shopify merchants can now connect Friendbuy with Postscript to grow their SMS subscriber lists and automate referral and loyalty program communications via text. When customers opt in through a Friendbuy widget, their profiles are synced to Postscript with key data like referral links, coupon codes, loyalty tier, and points balance, so you can trigger personalized SMS flows for reward notifications, share reminders, tier upgrades, and more.