Turn happy guests into your most profitable acquisition channel.
Friendbuy's referral and loyalty engine now runs natively inside TRYBE— so spa, leisure, and activity operators can activate word-of-mouth without adding a separate tech stack.
Experience businesses run on goodwill. Most have no system to capture it.
Rising acquisition costs, diminishing returns, and the overhead of content and influencer management leave operators spending more to stand still. Meanwhile their strongest growth asset — guests who leave relaxed, happy, and ready to recommend you — goes untapped.
Surveys say it plainly: word-of-mouth is already happening. What's missing is the infrastructure to activate it on purpose, where you already work.
Referral and loyalty, built into the platform you run everyday.
Reward referrals
Give guests a simple, on-brand way to refer friends — and reward both sides when a booking lands.
Drive repeat visits
Build loyalty with points, tiers, VIP perks, and rewards that move guests between treatments, classes, and stays.
One platform, no extra stack
Referral links and reward fulfilment sit alongside the bookings and memberships you already manage in TRYBE.
Measure what it earns
Track referrals, redemptions, and programme performance so word-of-mouth becomes a channel you can report on.
Live in three steps.
Connect
Enable Friendbuy inside TRYBE. Your guest and booking data powers programmes from day one.
Launch
Design referral and loyalty programmes tailored to your brand — rewards, tiers, and messaging included.
Measure
Watch referrals, rewards, and performance analytics land alongside the operations you already track.
20%
of all new customer acquisition driven by referrals
22%
conversion rate among referred friends
$70K
in referral sales from a single advocate
Beyond acquisition, Bathhouse used Friendbuy's loyalty tools to break down silos between customer types — encouraging treatment customers to discover the bathing ritual, and regular bathers to book treatments — increasing lifetime value across both groups.
Two platforms, one guest journey.
Friendbuy
The end-to-end Referral, Loyalty, and Influencer platform helping high-growth consumer brands acquire customers and grow lifetime value through word-of-mouth — for over a decade, for brands like On, Away, and FIGS.
TRYBE
The cloud-native platform for spas, bathhouses, hotels, and leisure operators — trusted by 400 properties across 37 countries to run bookings, memberships, and operations in one place.
What operators ask first.
It connects Friendbuy's referral and loyalty engine directly to TRYBE, so you can launch and manage programmes inside the platform you already use to run bookings and memberships.
It connects Friendbuy's referral and loyalty engine directly to TRYBE, so you can launch and manage programmes inside the platform you already use to run bookings and memberships.
It connects Friendbuy's referral and loyalty engine directly to TRYBE, so you can launch and manage programmes inside the platform you already use to run bookings and memberships.
It connects Friendbuy's referral and loyalty engine directly to TRYBE, so you can launch and manage programmes inside the platform you already use to run bookings and memberships.
Ready to activate word-of-mouth?
See referral and loyalty running inside TRYBE, with a program designed for your brand.
.avif)
