NEW! Loyalty Opt-in Calls-to-Action

by Emma Kimmerly

June 29, 2023

Attention, merchants! We are thrilled to introduce a game-changing feature for your loyalty program — Loyalty Opt-in Calls-to-Action. Say goodbye to complex opt-in processes and hello to a streamlined experience for your customers. Our brand-new Manual Opt-In CTAs are here to revolutionize the way you engage with your loyal patrons.



With this feature, you have two distinct ways for customers to join your loyalty program, providing ultimate flexibility and control:

1️⃣ Auto Opt-In (Default):

Customers automatically become part of your loyalty program when they sign up or make a purchase. It's a hassle-free process that ensures maximum participation without any additional steps.

2️⃣ Manual Opt-In:

Customers now have the power to consent to join your loyalty and reward program on their own terms. This opt-in process places them into your program, empowering them to actively engage and reap the benefits. By giving customers the choice to join, you foster a stronger sense of loyalty and commitment.

Our Manual Opt-In CTAs are purposefully designed to simplify the process for both merchants and customers. By embedding these CTAs in two frequently trafficked pages, you can effortlessly capture opt-ins and enhance customer engagement:

👥 Customers' Account Page:

Make it convenient for customers to join your loyalty program by placing the Manual Opt-In CTAs directly on their account page. With a simple click, they can express their interest and take advantage of your enticing rewards.

🎁 Loyalty Program Reward Page:

Leverage the power of the reward page by strategically incorporating Manual Opt-In CTAs. By highlighting the benefits and value of your loyalty program, customers will be more compelled to opt-in, increasing their loyalty and driving repeat business.

We understand the importance of a robust and user-friendly loyalty program. That's why our Manual Opt-In CTAs are designed to provide you with the tools necessary to maximize participation and customer satisfaction.

Important Notes:

  • This feature is exclusively available to merchants who are enrolled in Loyalty and have set up manual opt-in.
  • To activate manual opt-in, work with your Friendbuy customer success manager to configure the required settings. If you need additional assistance, please contact for guidance and support.

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