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Referral, loyalty and influencer programs built on a unified growth platform
Acquisition

Referral Programs

Turn customer advocacy into a measurable acquisition channel.

  • Advocate Activation
  • Rewards & Incentives
  • Testing & Optimization
  • Fraud Prevention
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Retention

Loyalty Programs

Turn customer behavior into repeat purchases and lifetime value.

  • Rewards & Incentives
  • VIP & Membership
  • Behavioral Engagement
  • Retention Optimization
→ View Loyalty
Advocacy

Influencer & Creator

Turn creator partnerships into scalable customer acquisition.

  • Creator Activation
  • Rewards & Commissions
  • Campaign Management
  • Attribution & Measurement
→ View Influencer
Platform
Acquisition & Retention Intelligence

Unify referral, loyalty, influencer, and customer intelligence to power acquisition and retention.

  • Customer Behavior
  • Analytics & Insights
  • AI Recomendations
  • Incentive Optimization
Works with the tools you already use
Shopify
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Klaviyo
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Attentive
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Braze
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Recharge
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Segment
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Customers
Success Stories
Referral Program Success Stories
Discover how leading brands leverage Friendbuy to acquire new customers and fuel their growth. Explore the strategies behind their success.
Loyalty Program Success Stories
Learn how high growth brands are building stronger customer relationships, boosting repeat purchases and increasing retention with Friendbuy’s loyalty solutions. 
The Platform
All Success Stories
Find insights and proven tactics to inspire your success for achieving growth with Friendbuy powered loyalty and referral programs.
Featured Case Studies
OluKai is a premium, ocean-inspired Hawaiian lifestyle brand known for handcrafted footwear that blends authentic Pacific craftsmanship with modern performance. Built on a deep connection to Hawaiian culture and the ocean, OluKai has cultivated a fiercely loyal customer base across DTC, retail, wholesale, and Amazon channels, all without compromising the brand's premium identity through heavy discounting.
The Peach Truck is one of America's most beloved seasonal food brands, delivering fresh tree-ripened Southern peaches to customers across the country at farmers markets, Music Tour style events, and through the mail. Built on a fiercely loyal fanbase and a product that needs no introduction. The Peach Truck turned to its customers, not paid advertising, to drive growth. By activating and empowering its biggest advocates, they were able to generate demand even when peaches weren’t “in season.” 
Industries
Retail & E-commerce
Financial Services
Service Businesses
Travel & Hospitality
Resources
Learn
Referral & Loyalty Resources
Explore Friendbuy’s resource hub for expert guides, referral marketing strategies, and customer loyalty insights to help you drive acquisition, retention, and revenue growth.
Friendbuy Blog
Stay updated with the latest trends, insights, and best practices in referral marketing, customer loyalty, and e-commerce growth strategies.
Support
Help Center
Find answers to your questions with our comprehensive library of how-tos, FAQs, and step-by-step guides.
Developers
Access technical documentation, APIs, and developer tools to seamlessly integrate Friendbuy into your website and/or mobile app
New Product Releases
Explore Friendbuy’s newest releases designed to help you drive more referrals, boost loyalty, and maximize ROI.
Partners
Become a Partner
Interested in Partnering with Friendbuy? Email us at partnerships@friendbuy.com
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sub-processors

Last Updated on June 4, 2026
This is Friendbuy’s Sub-processor page where we maintain a list of third-party service providers authorized to process our Merchants’ End User data in conjunction with Friendbuy’s Services. This page is intended for our Merchant partners. Please see Friendbuy’s Privacy Policy for more information and definitions of capitalized terms not defined on this page.

To support Friendbuy in delivering its Services to Merchants, Friendbuy may engage the service providers listed below to perform data processing activities on our behalf. When we work with these service providers in our capacity as a data processor to Merchants, the third-party service provider is a sub-processor of Friendbuy (“Sub-processor”).

Friendbuy has data processing agreements in place with each Sub-processor to ensure certain protections for End Users’ personal data that we provide to the Sub-processors.
Sub-Processor Service Description Corporate Location
Amazon Web Services Data hosting United States
Attentive* SMS Provider United States
Atlassian Merchant support Australia / United States
Chargebee* Subscription billing integration United States
Cloudsponge Address book import United States
Cordial* Cross-channel communication platform integration United States
Dropbox File storage provider United States
Google Analytics and communications United States
Hotjar User analytics provider Global
Intercom Merchant support United States
Iterable* Email service provider United States
Klaviyo* Email / SMS provider United States
MailChimp Email service provider United States
Mailgun* Email service provider United States
Retention Science* Email service provider United States
Segment* Data platform integration United States
SendGrid Email service provider United States
Shopify* E-Commerce Platform United States
Slack Communications United States
Stripe* Subscription billing integration United States
Tremendous* Gift card provider United States
Anthropic* AI Features and Functionality United States
*These services can be optionally enabled directly by Friendbuy Merchants within the Friendbuy product.
In order to provide the best service to our customers, we may periodically consolidate, switch, add, or deprecate Sub-processors. In the event of such a change, Friendbuy will revise this page to reflect the additions and removals of our Sub-processors and update the date above. Please review this page often to check for updates.
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