Product Release Notes

The Friendbuy Reward Store is an embedded, brandable storefront you add to your website where advocates and referred friends can browse and choose the rewards they've earned - giving customers the flexibility to redeem what matters most to them. With built-in analytics, customizable reward catalogs, and support for separate experiences by audience segment, the Reward Store transforms referral rewards from a one-size-fits-all coupon into a personalized, engaging destination on your site.

Gain full visibility into how advocates discover and engage with your referral program by tracking traffic sources directly from your Advocate Landing Page. Using UTM-based attribution, this feature ties every widget interaction, from views to purchases, back to its originating channel for clearer performance insights and optimization.

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Extend your loyalty and referral programs into your physical retail experience with Friendbuy’s Shopify POS integration. Seamlessly enroll customers, reward actions, and capture referrals in-store, creating a unified omnichannel experience that drives engagement and revenue.

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Turn your Shopify thank you page into a high-converting referral touchpoint with a customizable CTA banner that engages customers right after purchase. Prompt shoppers to share with friends at the moment of peak excitement, driving more referrals and maximizing post-purchase value.

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Configure different referral or loyalty rewards based on whether advocates or loyalty members are active Recharge subscribers. Offer renewal credits to subscribers and one-time use coupon codes to non-subscribers, with automatic detection and application of the right reward for each segment.

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Added two consent checkboxes to the Shopify post-purchase referral widget: a pre-checked legal consent checkbox for referral program participation (CASL compliance) and an unchecked marketing email opt-in checkbox. This enables merchants to collect explicit consent for referral communications and optional marketing subscriptions directly within the widget.

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