Referral tracking, analytics and concurrent A/B testing
Referral Tracking and Split Testing
Know where you stand and where to improve your campaigns and A/B tests with simple, real time reporting. Get actionable social data that improves retention and re-marketing efforts. Easily track conversion goals, funnels and referral revenue metrics.
"My team is highly focused on the metrics of our referral program and we love to test new ideas. Friendbuy makes it easy to run variations and monitor the impact. One of our first A/B tests doubled referral conversions."
- Adam Weber, VP, Dollar Shave Club
A/B testing increases referral program performance
Increase your referrals and visitor conversion rates with robust A/B testing and conversion tracking. Clearly understand what drives performance.
Track channel performance
See your viral footprint. Know exactly where your campaigns are trending for each social network, emails and PURLs in simple, understandable reports.
Track sharing and referral revenue
View performance metrics for every stage of your sales funnel, from engagement and sharing through referral conversion rates. You'll immediately know where to start tweaking your next A/B test.
Gather valuable social data
Get psychographic (likes and interests) information about your customers to help you you build targeted Facebook ads. Get age, gender and location data, too. Even birthdays for re-marketing efforts.
Identify top influencers
Find your top brand ambassadors who generate the most referrals. See their follower and friend counts and re-market to those with the most potential reach.
Use any offer or incentive
Run single-sided or double-sided incentives. Offer store credit, coupons, reward points, premiums or any reward that fits your style.